Privacy Policy

Newmarket Lifestyle is a trading name for The Newmarket Group (Company No 1708566).

Our Promise To You

We promise to collect, use, share and store your Personal Data* safely and securely. And we’ll make sure that any supplier we share that data with will be just as careful as we are.

We will never share your Personal Data with an un-named third party for marketing purposes.

We understand that making purchases online or over the telephone involves a great deal of trust on your part. We take this trust very seriously, and make ensuring the security and confidentiality of the Personal Data you provide one of our highest priorities.

When you call us, send us an email, write to us, visit any of our websites, make a purchase or travel on one of our holidays you have the right to understand our privacy policy and what we do with Personal Data before you share it with us.

And you always have the right to access the Personal Data we have for you, to have some or all of it changed or removed, and to opt in and out of our marketing messages.

What we collect and why

When you contact us, we will use your name, address and/or email address to reply to you, and keep our records of your contact details up to date.

When you make a purchase from this website, we will use your name and the information you have supplied to fulfil that purchase, which may involve sharing those details with the organisation providing the service you’ve purchased where they do not collect those details themselves.  We may use your postal address, telephone number and email to send you a confirmation, get in touch if we need to talk to you about your purchase, and send you any important documents you’ll need that we are supplying.

Any payments will be handled directly by the organisation whose service you are purchasing, and will be governed and protected by your contract with them, and will not be held on any of our systems at any time.

We may also use the postal address or email you give us when making a purchase to send you information about other holidays, products deals and discounts that we think you may be interested in.

The different ways we use and share your Personal Data are governed by different laws and regulations.

Any work we do to fulfil your purchase is done based on the Contract with you, which was created when you agreed to the Terms and Conditions of the organisation supplying the service that you agreed to when making the purchase.

This Privacy Policy does not cover the links within this site linking to other websites. We encourage you to read the privacy statements and terms and conditions on the other websites you visit before using any services they offer or making any purchases.

*All references in this privacy policy to Personal Data include sensitive Special Category Data (as defined in Article 9 of the GDPR) unless otherwise stated.

Who we share your Personal Data with

In order to fulfil your purchase, we have to share some of the Personal Data you give us with the trusted suppliers we have carefully selected to provide the products and services referred to on this website. We will not pass your personal data to anyone else.

Whenever your personal information is passed to or collected by third-party suppliers, we will require them to treat your personal information as confidential and to comply with all applicable data protection and consumer legislation.

If we’re requested by the police, or any other regulatory or government authority investigating suspected illegal activities, to provide your personal information we’ll have to do so.

How we protect your information

Newmarket Holidays uses leading security technology and procedures to protect your Personal Data. Any information you supply online uses Transport Layer Security to encrypt everything before it is sent to our systems. Once unencrypted on our systems, the information is protected behind our firewalls, by anti-virus software and by a system of carefully managed user logins and passwords.

How long we keep your information

Both Newmarket and our trusted suppliers are legally required to store some of the Personal Data that you give us for a period of time after you have made a purchase with us. This is mainly to comply with HMRC audit requirements and to ensure that we retain relevant information until your statutory period for making a personal injury claim has passed. But we will never keep more information than we have to for longer than absolutely necessary.

How you can control your Personal Data

If you’d like to change how we’re using your Personal Data, you can send an email to or click the unsubscribe link in any of our marketing emails. Just tell us what needs to be changed and we’ll update our system as soon as we can.

Our Use of Cookies

A Cookie is a small, simple text file that is stored on your web browser when you visit a web page. Cookies are not programs, cannot be used as a virus and cannot access the hard drive of your computer.

Our website uses two types of cookie. Session cookies last for the duration of your visit to our site, and expire when you leave. Persistent cookies are written into your web browser and remain valid on multiple visits.

We use these cookies in a number of different ways to improve your experience of the site because some features need cookies to work, and because information from cookies can help us improve the site.

The first way we use cookies is to connect up your transaction details as you complete different parts of your purchase. Without cookies the website would not be able to remember what you had selected or know what the next step of your bookings should be.

The second way we use cookies is to collect information about which pages you visit, in what order and how long you spend on the pages – your browsing behaviour. This information is used to ensure the website works properly, and to remind you of products and services that you have shown an interest in.

The third way we use cookies is to recognise which of our trusted partners referred you to us so that we can track how many bookings our different partners have helped bring us and inform them about that, and also so that we can ensure you receive the correct information about who your booking has been made in partnership with (where relevant).

The fourth way we use cookies is to collect information about your browsing behaviour which is then used by our carefully selected and monitored advertising partners to supply you with online advertising on other websites. They remember if you have visited a website and share this information with advertisers.

The cookies we use do not store personal details, such as addresses or payment details. You can enable, disable and control cookies on your computer. To find out how to do this, visit You can change your browser cookie settings at any time.

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